Why This Newsletter Matters | 2025 onboard sales hit record highs, yet gaps remain. Onboard Sales 2.0 combines behavior, leadership, and AI to unlock incremental revenue. This newsletter outlines key triggers, team practices, and your 5-step 2026 playbook. By focusing on guest psychology and crew culture, leaders can reclaim lost revenue and set their ships up for a profitable year.

Cruise Guest Demographics 2025–2028 Cruise Industry By Nuno Fonseca –  NFC - Nuno Fonseca Consulting , the only global consulting practice specialized in Onboard Cruise Sales. Cruise Guest Demographics 2025–2028 Cruise Industry One thing is clear:  the cruise guest is evolving, diversifying, and expanding globally.  Understanding who these travelers are—and where they’re sailing—is the key to aligning onboard and shoreside sales for the next growth wave. 1️⃣ The Guest Profile

Cruise Sales 2025-2027 Global & Onboard By Nuno Fonseca –  NFC - Nuno Fonseca Consulting   , the only global consulting practice specialized in Onboard Cruise Sales. The latest  State of the Cruise Industry Report  from CLIA confirms what many of us in the industry feel:  cruise is entering its strongest growth era yet. 31.7 million passengers sailed in 2023 —already 107 % of 2019 levels. Passenger volume is forecast to reach  nearly 40 million by 2027 , a 10 % capacity incre